CCAeNews

Academics and advancement: Working better together

National Partners

Key strategic points shared by faculty at the recent Advancement for Academics workshop:

• Today, the biggest gifts in the world are directed to higher education.
• Fundraising teams need to connect with donors through big ideas and shared vision.
• It’s vital to listen to donor preferences and interests when sharing your institution’s stories and needs.
• To connect and engage, understand today’s donors, who can be tech-savvy, impatient activists with highly-tuned authenticity radar.
• Focus on alumni programs with purpose and that provide mutual engagement between a school and its alumni of all generations, rather than merely on events.
• Taking an academic leader on fundraising calls elevates the importance of the visit, raises the level of gift expectation and can lead to deeper conversations and engagement.

Visit the CCAE website to review and register for upcoming solutions-oriented professional learning events

• CCAeLearning webinars
• CCAE - CASE Talent Management and Leadership Development Seminar
• Independent Schools Summit
• Alumni Leaders’ Summit
• Integrated Advancement Workshop (presented entirely in French)
• Advancement Services Workshop

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TD Fellowships: A linchpin of advancement teams

Completed applications for 2018-19 TD Insurance Fellowships in Advancement are due on Friday, January 12, 2018.

Don’t miss this unique opportunity to add bench strength to your advancement shop through the TD Insurance Fellowships in Advancement program. These Fellowships have built the professionalism of educational advancement for 20 years.

An in-depth program and a promising candidate could secure for your institution one of two 2018-19 TD Insurance Fellowships.

Kara Reynolds, recipient of a 2016-17 TD Insurance Fellowship in Advancement at St. Lawrence College in Kingston, Ontario, has provided tremendous benefits to the college’s small advancement shop, according to Janine Foster, Campaign Director for Uncommon: The Campaign for St. Lawrence College.

“Our participation in the TD Fellowship was game-changing for SLC. Not only did it allow us to expand and grow our offerings to our alumni, but Kara quickly became a linchpin in our small team. The way the Fellowship is structured ensured Kara would experience all facets of what we do, and that’s an opportunity that can’t be beat for both the Fellow and the College.

We hired Kara immediately at the end of her TD Fellowship as our first (and only) dedicated Annual Giving Officer, and I don’t think we could have made that case without the ‘year of proof’ that showed how much of a positive impact she could have on our efforts.”

Download the 2018 - 19 TD Fellowships application here.

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2018 CCAE Prix d’Excellence: New and improved

Streamlined entry procedures for the 2018 Prix d’Excellence are now posted on the CCAE website. The revised Prix d’Excellence categories will be posted in early December.

The Prix d’Excellence 2018 will be open for entries on January 15, 2018.

Entry deadline is February 28, 2018 (5 p.m., EST).

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Plan to apply for 2018 CCAE Distinguished Service Awards

Distinguished Service Awards recognize the accomplishments of rising and seasoned advancement professionals as well as supporters of education, in three categories. The deadline for submissions is Friday, March 2, 2018. Visit the CCAE website for details and application forms for:

• Friend of Education Award supported by Offord Group
• Outstanding Achievement Award supported by Manulife
• Rising Star Awards

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2017 CCAE Platinum Sponsor Profile:

Brand Heroes

We have the greatest job in the world. We help educational organizations tell their story. Your story is what gets you more students; it’s what inspires donor support, and it’s what drives your staff to do their very best each and every day. In short, it’s what creates champions for your brand. We’re extremely proud to help you tell your story. Whether it’s through social media, video production, or branding, we combine strategy and execution to create unparalleled meaning with your audience. We look forward to working with you.

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Sherry Booth, Director of Philanthropy, and Bruce Cater, Dean of Social Sciences at Trent University, share tips from their tandem fundraising experiences.

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