CCAE 2013 Keynote Speakers

Opening Keynote: General Rick Hillier

Saturday, June 8, 2013

General HillierThe 2013 CCAE National Conference Steering Committee is delighted to announce the Opening Keynote speaker for the conference: General Rick Hillier. General Hillier will kick off the 2013 CCAE National Conference with a presentation on "Leadership In Tough Times: Points of leadership from the School of Hard Knocks that are applicable to all, no matter the profession."

With a focus on inspiring people to achieve, the lessons distilled by General Hillier have withstood the test of time and competition. His insights will galvanize Canadian advancement professionals to face changing times with confidence, competence and a zeal for overcoming challenges.

Known for his extraordinary leadership skills, General Rick Hillier, a graduate of Memorial University of Newfoundland, also served as Memorial’s Chancellor from 2008-2012. He joined the Canadian Forces in 1973 and rose to the command of troops from platoon to multi-national formation level within Canada, Europe, Asia and the United States.

In 2000, Hillier took command of NATO's Stabilization Force's (SFOR) Multinational Division (Southwest) in Bosnia. In May 2003 he was appointed as Commander of the Army and in October 2003, he was selected as the Commander of the NATO-led International Security Assistance Force (ISAF) in Afghanistan.

Hillier was promoted to General and assumed duties as the Chief of the Defence Staff on February 4, 2005 and retired from the Canadian Forces on July 2, 2008.

General Hillier is sure to provide an inspiring start to the 2013 CCAE National Conference in St. John's, Newfoundland and Labrador).


Jeffrey Simpson

Sunday, June 9, 2013

Jeffrey SimpsonNational Affairs Columnist, The Globe & Mail

As The Globe & Mail's national affairs columnist since 1984, Jeffrey Simpson is one of Canada's pre-eminent observers of domestic and international issues.

His career with the newspaper began at City Hall in Toronto in 1973. In 1977, he became a member of The Globe & Mail's Ottawa office and soon after was named bureau chief. From 1981-1983, Mr. Simpson served as correspondent based in London, England.

Jeffrey Simpson has won all three of Canada's major writing prizes: the Governor-General's award for nonfiction writing; the National Magazine Award for political writing; and the National Newspaper Award for column-writing. He has also won the Hyman Solomon Award for excellence in public policy journalism, and the Arthur Kroeger prize for public discourse.

Jeff was made an Officer of the Order of Canada in January 2000 for his contribution to journalism. His views have been published in Saturday Night, the Report on Business Magazine, The Journal of Canadian Studies and The Queen's Quarterly. He has lectured at Oxford, Edinburgh, Harvard, Princeton, Brigham Young, Johns Hopkins, Maine, and California universities and more than twenty universities in Canada.

He has published seven books, his latest being Chronic Condition: Why Canada's Health Care System Needs to be Dragged into the 21st Century, which takes a close look at Canadian health care and where it sits in comparison to other countries.

In 1993-94, Mr. Simpson was a John S. Knight fellow at Stanford University in Palo Alto, California. He has also been a Skelton-Clark fellow and Brockington Visitor at Queen's University. He has been a John V. Clyne fellow at the University of British Columbia and a Distinguished Visitor at the University of Alberta and a member of the Georgetown University Leadership seminar. He has been an adjunct professor at the Institute of Policy Studies at Queen's University and the Law faculty of the University of Ottawa, where is now senior fellow at the School of Public and International Affairs.

Jeffrey Simpson regularly contributes to television and radio programs in both official languages and is a sought-after speaker at major conferences in Canada and abroad.


Jessica Holmes

Monday, June 10, 2013

Jessica HolmesComedic Entertainer and Improviser
Jessica Holmes is a comedic entertainer and a favourite on CBC TV’s Royal Canadian Air Farce.
Jessica Holmes has brought the house down opening for giants such as Ellen DeGeneres, Leslie Nielsen, Jerry Seinfeld, and Oprah Winfrey. Her comedic high-jinks and crazy antics, topped with her unique knack for skewering celebrities (including Celine Dion and Britney Spears), are sure to amuse all delegates who Come Together . . . Right Now! at the 2013 National Conference in St. John's, Newfoundland and Labrador, from June 8 - 10.
Jessica’s grace, bilingualism, and ability to react on the fly make her natural improviser and entertainer. As a performer, her productions have garnered her a Platinum Award at The Worldfest International Film Festival, and nominations for Gemini Awards and the prestigious Tim Sims Scholarship. She is also known for her work in films, including Welcome to Mooseport, and Citizen Duane.
Jessica Holmes devotes much time to helping others live well. She mixes humour with her message about de-stressing and laughing at life’s shortcomings, speaking with intelligence and insight on her own experiences: dealing with post-partum depression, finding work-life balance, and re-igniting passion. She recently received certification as a wellness coach from San Diego’s Life Purpose Institute. Her autobiographical book, I Love Your Laugh, was published in 2010.

Jessica Holmes joins a distinguished roster of keynote speakers who will add insight, inspiration and irreverence as we Come Together . . . Right Now!


Noel O’Dea

Monday, June 10, 2013 

No One Ever Bored Anyone into Buying Anything

Noel O’DeaPresident

Director of Strategic & Creative Planning

Target Marketing & Communications

St. John's, Newfoundland and Labrador

Advertising is the last legal means of gaining an unfair advantage over your competition.

Yet 95% of advertising is ignored.

Nowhere is the lack of brand differentiation, relevance, and consistency more evident than in the marketing and advertising campaigns of educational institutions.

Noel O’Dea, founder of Target – one of Canada’s Top 10 creative agencies – will share what he’s learned during his 30-year career as a tenured Professor of Marketing and Advertising, National Brand Manager, and Advertising and Brand Guru for national and international clients and brands.

“No One Ever Bored Anyone Into Buying Anything” promises to be a lively, entertaining, and inspiring presentation on people, brands, marketing, and advertising. O’Dea will share some of Target’s strategic planning frameworks, and creative philosophy – peppering his presentation with lots of ads and real-world examples.

His watchword for the day?

Differentiate or die.