Development for Deans with Lorna Somers

November 18, 19, 20 & 25

Supported by

For over a decade, CCAE has been working with Lorna Somers to deliver programming built to inspire collaboration and grow philanthropy within Institutions. Success in securing significant philanthropic support requires an institution-wide effort and commitment. Academic leadership in partnership with faculty, staff and advancement colleagues, need to work together to improve prosperity and progress in all stages of giving.

Each year, CCAE’s Development for Deans sells out to capacity, leaving many unable to participate. This year, CCAE and Lorna are excited to bring the program to the digital space. The same great content, broken out into manageable timeframes with increased attendance capacity.

Registration Packages

Early Bird rate: $238 (Until October 16, 2020)
Regular rate: $288

Potential member:

Early Bird rate: $348 (Until October 16, 2020)
Regular rate: $398


Top value for your team! (applies to members only)
Take advantage of the CCAE Group Package by registering 5 or more team members from your school and save $50.
To access the group package rate, enter in discount code D4D5PLUS.
NOTE: The discount is applicable to CCAE members only. 
For questions, contact 

Get the most out of the discussion:



Program Structure

Duration: 120 min
Time: 1 p.m. – 3 p.m. Eastern

Duration: 120 min
Time: 1 p.m. – 3 p.m. Eastern

Theme A
Duration: 60 min
Time: 11:30 a.m. – 12:30 p.m. Eastern

Theme B
Duration: 60 min
Time: 1:30 p.m. – 2:30 p.m. Eastern

Theme C
Duration: 60 min
Time: 11:30 a.m. – 12:30 p.m. Eastern

Theme D
Duration: 60 min
Time: 1:30 p.m. – 2:30 p.m. Eastern

Part 1 and Part 2 will cover the following topics over 2 days (November 18 &19):

(It’s More Than…) Pop Up Philanthropy
An introduction to philanthropy and the current impact it is making globally. An environmental scan will alert us to key trends that will likely impact how we best engage with our supporters. And you can’t have a POP UP session without a POP UP quiz to start the discussion!

Running With Scissors
Whether a new academic leader or a seasoned, senior university administrator, you are part of your institutions ‘Village’ and there is a role for you to play in building reputation, resources and connections. What might be expected of you and how do you equip yourself for success? If our work was simply about securing gifts, it would be called “fundraising” and not “development”. Development, in harness with Advancement and University colleagues, considers all the activity and choreography leading to the opportunity to invite a gift and then everything that follows!

The Power Of Engagement In A Snapchat World
To best connect to and build relationships with our myriad supporters and their networks, we must understand what motivates philanthropy and what is required to ignite the spark. Equally important is how we nurture the relationship post-gift as we recognize and steward our donors and their gifts.

Rock, Paper, Scissors
Let’s leave nothing to chance. While there is ample opportunity for creativity and originality, there are processes and steps that lead to success. We’ll consider what it takes to successfully position an invitation for support.

Galaxy Quest
It’s all for nought if we don’t have aspirations and a plan. What are your next steps? What else is required to ensure success?

Topics related to themes A-D are the following:

Meaningful engagement
"Times they are a changin'." While our discussion will cover traditional opportunities for engaging not only our potential supporters but our academic colleagues, we’ll also address what engagement looks like when it is a combination of digital and live. The jury is still out on what really works and what doesn’t, but we’ll start with understanding our overall objectives in investing in the cultivation and engagement of our community.

Memorable recognition and stewardship
Gone are the days when a handshake with a big cheque or a splashy event around a chocolate fountain checked the box for conveying a meaningful thank you. Our supporters are more sophisticated and more specific about what they expect after they’ve made their gift. We’ll talk about what this means and how to do it well.

The Art of the Invitation
We will return to face-to-face conversations and extending the invitation to give over lunch or in a lab or at an event. In anticipation of that happy time, we will unpack the anatomy of a successful ask and at the same time, talk about what is transferable - and what is not - to the on-line environment and how one might approach making a virtual ask for support.

Potpourri for $1,000, Alex
Lorna will have a number of topics to address but participants will be invited, through the registration process, to send specific themes and questions to in advance. Lorna will build the one hour’s program around those! Examples of themes:

  • Ethical issues & Sticky Wickets
  • Volunteer Advisory Committees
  • Measuring success