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CCAelearning: Reimagining Influencer Campaigns

February 22, 2024 @ 1:00 pm - 2:00 pm EST

Virtual Event Virtual Event
Free – $90
Virtual Event Virtual Event
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Jason Miller

Jason Miller
Digital Marketing Manager
York University

Learn how York University has continued to evolve their award winning influencer campaign #MeetYU to remain fresh and innovative. Discover some of the lessons learned when developing the campaign, tips to maximize engagement, ways to leverage micro student/alumni influencers, and guidelines when coordinating with macro influencers.

Learning Objectives:

  • Learn some tips on how to track success of influencers
  • Gain some insight (what and why) on what to look for when selecting student/alumni influencers
  • Key learnings from the #MeetYU multi-year campaign

Registration Rates:

Members: Free
Non-members: $90

Members need to login to access member rates, and purchase the event ticket(s) below.

CFRE Approved
Full participation in CCAelearning: Reimagining Influencer Campaigns – is applicable for 1 point in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.

Details

Date:
February 22, 2024
Time:
1:00 pm - 2:00 pm EST
Cost:
Free – $90
Event Category:
Event Tags:
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Website:
https://ccaecanada.org/

Organizer

CCAE
Phone
613-531-9213
Email
admin@ccaecanada.org
View Organizer Website

Other

Registration Disclaimer
CCAE publishes lists of event participants (delegates, presenters, sponsors) showing name, affiliation and e-mail address. CCAE uses the e-mail address as supplied by the registrant to provide CCAE updates, including information about the event and related opportunities. CCAE does not share contact information supplied by event participants except as consistent with the CCAE privacy policy, which is available on the CCAE website. By registering, the participant gives CCAE permission to share their information with CCAE's National Partners and event sponsors and exhibitors in relation to this event, unless otherwise requested by the participant in writing to admin@ccaecanada.org.
Registration & Cancellation Policy
Registration packages are applicable only for the event to which it was purchased. All registrations are individual purchases and cannot be shared. Please note that in the event of a forced cancellation CCAE reserves the right to cancel the event and all registrations will be subject to one of the cancellation options below. If an event has to be cancelled or re-scheduled, CCAE will contact you as soon as possible to notify you of the change. Individual cancellation options for extenuating circumstances: Should an individual be unable to attend due to items related to extenuating circumstances (illness, decease, departure from position, retirement etc.): Notice of all cancellations must be received in writing to admin@ccaecanada.org, 30 days in advance of the event start date. If you cancel your registration, these options are available: Your registration may be carried forward for you to attend a future event Your registration may be transferred to a colleague within your organization at any time After the 30 day deadline, there will be no refunds or carry-forwards. No-shows forfeit the full registration fee.