March 30, 2023 Focusing on Stewardship as a key driver in Fundraising Campaign preparation and planning to ensure success. Jennifer O’Neill, Campaign Director, Office of Development, Memorial University David Penney, Manager, Stewardship Programs, Office of Development, Memorial University The presentation will look at Stewardship as a key driver in setting the stage for a Campaign,… Read More »

March 16, 2023 CCAeLearning: March 16th Why podcasts are the best tool to engage your audience Christian Robillard, MPNL, Head of Stakeholder Engagement at Farm Radio International and Founder of Purpose Podcasting Over the pandemic, it seems like everyone has come out with a podcast…but why is that? After all – why compete with so… Read More »

December 1, 2022 2 sessions on Alumni Events featuring: In-person events during a digital era Kaitlyn Edwards, Manager, Events, Alumni Affairs & Development, University of Guelph Beyond the Book Club Lisa Andreana, Alumni Relations Officer; Homecoming, Reunions, & Special Events, Wilfrid Laurier University Brittany Russell, Development Officer, Leadership Giving, Wilfrid Laurier University

November 24, 2022 Featuring: Lori Bauld, Development Officer, Faculty of Management, Dalhousie University Alison DeLory, Associate Director, Advancement Communications, Dalhousie University

November 17, 2022 2 sessions on social media featuring: Ashley Meehan, Digital Community Coordinator, University of Toronto “Using Video Trends to Capture Alumni Attention and Engagements” Melodie Le Siege, producer, social media and multimedia, Concordia University “How Concordia University tapped into its community to create an award-winning Black History Month Social Media Campaign”

Shawna Greer & Bryan Alary of the Northern Alberta Institute of Technology (NAIT) Learn how NAIT’s departments of Advancement and Marketing and Communications collaborated on a milestone project to celebrate the largest fundraising campaigns in the institutions’ history. The project, branded as The Essential Effect: 100 Reasons to Celebrate, harnessed strategic digital storytelling, content marketing… Read More »

Ali Siemens, British Columbia Institute of Technology (BCIT) In 2019, BCIT won a CCAE Prix d’Excellence award for their use of video/ film in bringing to life, the story of alumni Moshtagh Mohammadi. Hear about how that video came to be, and how BCIT found success by focusing on building authentic relationships with bursary winners,… Read More »

Written by CCAE. CCAE eLearning Archive Jill Scarrow, Manager Advancement Communications, Sheridan College Lesley Dean, Alumni Outreach Coordinator, Sheridan College How do you breathe new life into a word that’s very definition describes a connection with the past? How do you show your newest grads that they’re special? Sheridan College’s answer to those questions is… Read More »

Deborah Melman-Clement, Senior Development Writer, Queen’s University When communicating with prospective donors, success hinges on your ability to articulate a compelling vision that meshes with the donor’s needs, interests, and passions. This is especially true when writing a proposal. Understanding the donor’s needs – and communicating that understanding – will be even more important in… Read More »

Michel Proulx, Executive Director, News and Media Relations, University of Alberta The presentation examines the strategy and tactics used to achieve these results. Michel Proulx discusses the ever changing media landscape that has made it increasingly difficult over time to deliver the institution’s story to a wide audience; the opportunity the Internet and social media… Read More »

Eileen Alma, Director, Centre for Women’s Leadership, Coady Institute, St. Francis Xavier University Karri-Lynn Paul, Program Lead, Indigenous Programs, Coady Institute, St. Francis Xavier University In November 2019, Coady fulfilled a commitment to Indigenous women leaders to hold a graduate-led Indigenous Women in Community Leadership (IWCL) Gathering. Since 2011, the IWCL program has already benefited… Read More »