Juuso Vesanto
Dalhousie University

Stacey de Molitor
Dalhousie University

Supported by Grenzebach Glier and Associates
In 2020 Dalhousie launched its first cross-functional and fully-digital volunteer program— the Dal Insight Circle — engaging more than 540 volunteers in one strategic questionnaire per month in its inaugural year. Now completing its second year, this rich, non-anonymous data source informs strategic decisions, highlights opportunities, tests the efficacy of existing efforts, and ultimately enables Advancement to customize and enhance future engagement en masse, and with each individual constituent. With its innovative use of technology, modest resources, and demonstrated value, the Dal Insight Circle embraces a new frontier for advancement programming, and we want to show you how to create one of your own!

Learning Objectives

• Explore the benefits and ease to creating this borderless, flexible, and fully digital volunteer program
• Learn how an insight community can elevate, or even replace, your traditional data collection methods and enhance your Advancement initiatives on mass and individual levels
• Get tips and tricks on program design, launch, delivery and cross-functional integration from colleagues who’ve been doing it for nearly two years!