The Future of Young Alumni Engagement in Canada

CCAE 2019 National Conference Video Session

Brian Gawor – CFRE, Vice President – Fundraising Research, Ruffalo Noel Levitz

Young alumni engagement is a key part of your advancement strategy, both today and for the long term. As college costs in Canada have risen, and other charities have increasingly captured donor attention, many institutions struggle to keep young alumni engaged and giving. Social media, online giving and new communications methods are changing the game. In this interactive presentation you’ll hear results of a recent survey of hundreds of CCAE members for the 2019 conference on efforts to engage young alumni donors and boost participation. Watch the discussion and see what’s next for growing giving by the next generation of alumni.


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