Running a campaign out of a small advancement office

Jun 28, 2022 | CCAE eLearning Archive

Jamie Lougheed, Executive Director of Advancement, Greenwood College School

The session helps small advancement offices plan for execute campaigns, from the early planning stages through to completion and beyond. Learn the steps needed to get ready for a quiet and then a public launch; how to keep momentum through a sometimes lengthy and challenging campaign; and finally, the importance of stewardship and maintaining the donor base after the campaign has concluded.

April 2018

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