Colleges & Institutes Advancement Summit
Thank you to CCAE’s Fall Education Program Sponsors
All sessions available on-demand
Single Session: $55 (access to the session of your choice)
Single Session: $75 (access to the session of your choice)
This event is eligible for the CCAE Education Access Fund
All CCAE members have access to a $1,000 credit to use on CCAE events until April 30th, 2022. Learn more about the fund here.
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Dr. Alexander (Sandy) MacDonald
Paul Carter, Dean, School of Continuing Education, Saskatchewan Polytechnic
Linda Flynn, MA, CFRE (she/her/hers), Executive Director, Durham College Foundation, & Associate vice president, Development and Alumni Affairs, Durham College
Dr. Alexander (Sandy) MacDonald, President, Holland College
Moderator: Guy Mallabone, President & CEO, Global Philanthropic Inc.
Colleges, institutes, Polytechniques, and cégeps are being challenged to create programs that align with rapidly changing industry needs, and successively the needs of their students. Although the challenges and types of skills the next generation of students & industry leaders seek are distinct to their regions and localities (not to mention varying levels of provincial support), there are lessons to be learned and adapted that can fit all institutions. This session features 3 diverse institutions from across Canada, who will tell the tale of the impact of their programs. Hear direct accounts on how to help reskill, upskill and reshape students, and in turn support community, fill gaps within innovations and changing industry trends, and bolster advancement as an institution wide effort.
- Hear how micro-credential programs impact the entire campus community and why they are so important.
- Learn the importance of engaging industry and community and serving these areas.
- Identify opportunities for all Institution units to engage and connect with this new Institution constituent.
- Identify what considerations for the student need to be made in order to ensure their success.
Chris Krackeler, President and General Manager, Blackbaud Higher Education Solutions
At this point, nobody can accurately predict what higher education will look like after the pandemic has been erased from our everyday lives. But we know colleges and universities can never go back to business as usual. Seismic shifts in the business of higher education will have downstream effects on advancement organizations like yours.
Join us for an engaging session with Chris Krackeler, President and GM of Blackbaud Higher Education Solutions, focusing on actionable strategy in the field and quantifiable outcomes and data trends. This session will highlight the key data points and suggested action plans that you need to know to be a successful fundraising operation.
- Gain data-driven learnings from our Community Report for Advancement
- Hear about the key fundraising insights from colleges and universities just like yours
- Leave with actionable strategies to help your institution plan for a sustainable future
Sandra Dufresne, Executive Director of Advancement, Lethbridge College
Oliver Twizell, Director, Development and Alumni Engagement, Lethbridge College
Lethbridge College embarked on its most ambitious fundraising campaign in 2013, committing to a $103 million total goal with $25 million coming from the private sector, all to support building projects, student awards and new programming. When the college wrapped up the campaign in 2016, it had met and exceeded that goal. How? The secret was in the community champions who formed the Campaign Cabinet. In this session, development leaders will share how that cabinet was structured and supported throughout the campaign and share the lessons they learned – good and bad – with this model.
- Who were these volunteers and why were they selected?
- Campaign cabinet structure and best practices. How a campaign cabinet engages in the business of fundraising.
- Relationship management with volunteers’ post-campaign
Emma Dunk, Director Development, Donor Relations and Events, Centennial College
Sandra Harris, Executive Director, Office of Development & Alumni Engagement, Centennial College
Staff from Centennial College will share their experience re-designing their stewardship strategies in the wake of the pandemic. This will include a focus on they successfully engaged scholarship recipients in delivering personal and meaningful thank you’s to donors in a strictly virtual format, all in an effort to help offset the impact of having to cancel in-person donor/recipient gatherings.
- Re-imaging stewardship without large scale events, and by best redirecting internal resources
- Empowering scholarship recipients to share their stories, particularly in the midst of uncertain times
- Re-thinking our case and how to make the student the centre of our strategies
Suzanne Bélanger, Director Advancement and Alumni Relations, École de technologie supérieure
Advancement professionals are in the relationship business. Alumni, Students, Donors, Faculty, Community members, the list is endless. How do professional and Industry partners factor into the equation? Is it donor dollars? Is it a mutually beneficial agreement to help built a professional pipeline? Is it helping to build a new laboratory or providing stagiaire spots?
Building partnerships requires effort and this presentation will explore some successful partnership examples, different wats to engage different partners and tips and tricks to maximizing each interaction with a current or potential Industry partner.
- Recognize and address potential challenges that may arise
- Tips to understanding the needs of Industry partners and what drives their intentions
- Learn how to create an interesting proposal to engage Industry partners
Jody Kitts, CFRE, Director of Advancement & Alumni Engagement, Camosun College
Whether you are new to stakeholder engagement with Indigenous communities, or you’ve been at it for years, this session is for you! We will explore approaches to building strong relationships in your work. The session will also examine best practices in fundraising for Indigenous initiatives from prospect research, building your case for support, solicitation to donor stewardship.
- Relationship Building in an Equity, Diversity & Inclusion landscape
- Refine your major gifts skills
- Address issues changing the Advancement profession
Lesley Dean, Alumni Manager, Sheridan College
Jennifer Deighton, Director of Advancement & Alumni Relations, Sheridan College
In this session, we'll share with you the programs, partnerships and events that have improved alumni engagement at Sheridan, made our department a sought-after collaborator, and helped us to launch new initiatives that support institutional objectives. We take pride in offering incredible customer service to our grads, to keep them coming back for more, and to ensure they feel the Sheridan love!
- Hear examples of what's been working to engage alums
- Take advantage of unique virtual event ideas that drive interest and participation
- Learn about the types of partnerships that are working at Sheridan
Mark Savenkoff, Vice President, Advancement, Algonquin College
In the summer of 2019, Algonquin College made the historic decision to dissolve its externally governed foundation and create a new internal advancement division.
Mark Savenkoff joined Algonquin College in December of 2019 and within three months, the global pandemic hit hard. And yet, over the next year and amidst historic financial pressures, economic uncertainty, and College-wide “right-sizing” exercises, the newly formed advancement division tripled in size and achieved a double-digit percentage increase in total funds raised, unique donors, and engaged alumni.
- Focusing on key performance indicators to demonstrate impact and value using Lean principles
- Mobilizing board volunteers into Advancement champions
- Building a culture of philanthropy with college stakeholders
Derrick Turner , Director Advancement & External Relations, Assiniboine Community College
Due to several factors, Assiniboine Community College was forced to look at how their fundraising shop was organized, staffed, and ultimately functioned in order to prepare for their largest fundraising project to date.
A new Director of Advancement was hired and together with the internal staff and external consultant they began journey to increase fundraising efforts.
Balancing fundraising, engagement and institutional priorities is always delicate, and change does not happen overnight. This session will share how ACC took time to pause, assess culture, and internal resources and chose to prioritize the revitalization of their advancement program, ultimately leading to them being ready launch of a campaign.
- Hear examples of how ACC structured the recruitment and engagement of volunteers in the fundraising project
- Discover which small touches can add big impact and help to align team priorities
- Hear how ACC went from small fundraising initiatives to its greatest one yet and what challenges lay ahead
Dr. Misheck Mwaba
Dr. Misheck Mwaba, PhD., P.Eng, President and CEO, Bow Valley College
Closing out the 2021 Colleges & Institutes Summit, President & CEO of Bow Valley College, Dr. Misheck Mwaba will discuss the necessity of agility and boldness for building and implementing novel solutions that respond to the unique challenges students and industry face today.
Bow Valley College’s Open Doors – Open Minds Strategic Plan is focused on creating opportunities for students, employees and the community by shaping the future of College education. This includes removing all barriers to education, understanding workforce needs, and ensuring students receive the best work-integrated learning opportunities so that they can be employed at graduation. Dr. Mwaba will share how a “learner-centered” approach can shape the future of college education, whether students are reskilling or upskilling, and how advancement professionals, alumni, industry partners, and donors can play a role in supporting the future workforce.
- Hear how different areas of the “learner-centered” approach impacts an entire College community, including professionals in fund development and alumni engagement.
- Discover ways to engage industry partners as ambassadors, donors and in planning for the future.
- Understand how a small shift in priorities, created a significate role for Bow Valley college to step into industry gaps and become a vital player in the Canada workforce pipeline.
Tags: Current and Prospective Donor Research, Securing the Gift, Relationship Building, Volunteer Involvement, Leadership and Management, Ethics and Accountability, Colleges, Cegeps, Institutes, Polytechniques