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CCAeLearning: Beyond Performance: Building Culture Practices in Advancement

Embark on the journey of transforming the culture of advancement beyond performance metrics and KPIs. Data has been critical to making informed decisions and developing strategy, but when it comes to unlocking performance, we have discovered that culture was the biggest driving force – leading to three consecutive years of record-breaking fundraising performance. In this session, we’ll share best practices from our own culture journey – including the failures and successes – and provide a blueprint you can use to develop a vibrant, high-performant culture at your institution.

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CCAeLearning: Reimagining Influencer Campaigns

Learn how York University has continued to evolve their award winning influencer campaign #MeetYU to remain fresh and innovative. Discover some of the lessons learned when developing the campaign, tips to maximize engagement, ways to leverage micro student/alumni influencers, and guidelines when coordinating with macro influencers.

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CCAeLearning: Building Connection Through a Signature Event

The pandemic gave the RDP Alumni Association an opportunity to reimagine our signature event in a way that created more connection to RDP, gave Alumni Association members the right opportunities to own and operate the event, and created a reciprocal relationship with our incredible local food and beverage industry. Palate: A taste of Local offers 300 guests the ability to sample food and drink from over 40 food and drink vendors as well as take in our amazing campus spaces.

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CCAeLearning: #Maamawi: How to bring people together to discuss Reconciliation in Business

The Ted Rogers Indigenous in Business student group at Toronto Metropolitan University brought 165+ people together (#maamawi) to celebrate the resurgence of Indigenous peoples’ and worldviews in business. Panelists at the inaugural Reconciliation in Business conference focused on Call-to-Action 92, as a way to support Indigenous self-determination, to close the socioeconomic gap, and unlock the $100 Billion annual Indigenous economy.

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The Culture Club: how advancement teams are building back better CCAE Exposé #7

As the worst of the pandemic wanes it is tempting to think that our institutions are all at similar stages of return, facing similar issues. But the pandemic has rolled out in different ways across the country, often reflecting public health policy in the province. Jo-Ann Campbell-Boutilier, Executive Director, College Advancement and the Holland College Foundation in Prince Edward Island reminds us that PEI post-secondary institutions were more insulated than many from the effects of the pandemic: “We were fortunate that PEI was able to isolate itself very quickly so for the most part, our work in advancement was less disrupted. And as we are a small team in a relatively small institution we were able to maintain a positive culture despite all the upheavals elsewhere”.

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